Canned water company Liquid Death and natural soap brand Dr. Squatch have teamed up to create Dirt Murderer, a limited edition soap for hard-working psychos.
Dirt Murderer is formulated from Liquid Death Mountain Water, Dead Sea Salt, and coconut oil with scents of eucalyptus, juniper, and cedarwood to clean the day’s dirt, sweat, and blood.
The launch is accompanied by a steamy ad starring a masked killer washing his crimes away — because, let’s face it, the slasher demographic is under-represented in marketing.
Dirt Murderer is available in individual 5-ounce bars for $8 or in a three-pack for $24 exclusively from Dr. Squatch.
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